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We partnered with Coca-Cola to gamify and reward everyday fitness through an app that tracks activity.

Coca-Cola wanted to harness research from their Global Happiness campaign that indicated that teens who engage in regular physical activity tend to be happier.

To encourage competition between friends worldwide and reward movement in all its forms we built an API that connected to their existing activity trackers.

We created custom scoreboards that let them compete against friends and track their progress, and enjoy rewards every step of the way, from free music from Spotify to VIP access to cultural and sporting events.

It was a joy to work with noformat to concept and create the Happy Moves app. The end result was stunning, and we were really impressed by the interactions and fun illustrated animations that brought the app to life.

Bachir Zeroual, The Coca-Cola Company

View the full case study here https://noformat.com/projects/happy-moves/

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hello,

Ready to make something great? Whether it’s a website, brand identity, product prototype, or simply an idea ready to come to life. Let’s make a plan. Make a difference.Make it big.

thank you_